On June 11, 2024, Good Shepherd Convent, Kandy, celebrated its Commerce Day with the theme “Women Entrepreneurship” under the title Preneuria 2024. The event featured a guest speech delivered by Dr Kalpana Ambepitiya, Director of the Career Guidance Unit, who highlighted the crucial role women entrepreneurs play in shaping the economy.

In her speech, Dr. Ambepitiya underscored the historical significance of women in entrepreneurship, noting their remarkable ability to overcome barriers and establish successful businesses. She emphasized that these women have not only contributed to economic growth but have also driven innovation, created job opportunities, and promoted social change through their entrepreneurial ventures.

The event highlighted the vital role women entrepreneurs play in Sri Lanka, demonstrating resilience and ingenuity across various sectors. Their unique perspectives and skills enhance market diversity and are pivotal in driving the country’s economic development. Dr Ambepitiya emphasized that by empowering women in business, Sri Lanka can unlock significant untapped potential, fostering greater gender equality and boosting overall economic progress.

She also stressed that encouraging more women to participate in entrepreneurship is not just about economic growth; it is about building a more inclusive and balanced society. Preneuria 2024 served as an inspiring platform to underscore the importance of women entrepreneurs and their impact on the nation’s economy, leaving attendees with a renewed sense of the value of gender equality in business.